Tuesday, April 22, 2014

Picasso, Pissarro and van Gogh, on view, and on sale, too

As a marketing strategy, fine art makes a lot of sense. After all, who has a better brand than Vincent van Gogh or Pablo Picasso? And for the JW Marriott hotel chain, hosting a lobby show by painting's biggest superstars can bring the kind of product association only big money can buy.

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